BBDO’s antipodean Clemenger empire packs a powerful creative punch and Clemenger BBDO New Zealand has delivered again with this hard-hitting film for the New Zealand Transport Authority.
Everybody’s pro-road safety, until they get behind the wheel of a car. This film, directed by Derin Seale for production company Finch, sums up the surprisingly complicated emotions involved.
The writer was Emily Beautrais and art director Frances Cook. Maybe it takes a female intelligence to reveal what berks blokes can be.