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Manchester’s Love takes Johnnie Walker Black to China

It’s not bad for a Manchester agency to win Diageo business so Love (based in that soggy north west of the UK) will be patting themselves on the back to be awarded the not insignificant task of advertising Johnnie Walker Black Label in China. Especially when BBH is also on the JW case.

 

Very nice too; good branding with the ‘walking man’ (who looks a bit Jack The Ripper-ish here, upmarket version of course) and directed by Jake Scott for RSA.

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About Stephen Foster

Stephen is a former editor of Marketing Week and London Evening Standard advertising columnist. He wrote City Republic for Brand Republic and is a partner in communications consultancy The Editorial Partnership.
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