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Is this new Jack & Jones campaign from &Co the early leader in next year’s ad awards stakes?

jack-jones-walken-hed-2013Well the campaign for the Danish fashion brand from Copenhagen agency &Co is certainly causing quite a stir. It features Christopher Walken plugging the Jack & Jones upscale line Made From Cool.

The great man does everything from selecting his sheep to knitting a sweater and making a pair of trousers.

Here’s one (the whole set is on Adweek).

http://www.youtube.com/watch?v=EFb18562yfM

George Parker thinks it’s great ‘cos it’s advertising like wot it used to be. Which is something we might all applaud.

Is it the global leader so far in next year’s awards stakes? Not sure, but it would be nice if a commercial brand picked up some prizes.

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