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Advertisers
WPP’s Ogilvy re-invents friendship for Philadelphia
How many agency folk does it take to change a light bulb? Mondelez International’s new campaign for Philadelphia from Ogilvy…
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Advertisers
Jane Austin in Cannes: brands should be obsessing over hard-hit consumers, not AI
Contrary to what many of the big players at Cannes Lions would have you believe, the industry’s biggest problem isn’t…
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Will humour win out over purpose at Cannes 2023?
No matter how much advertising has changed since the festival started nearly 70 years ago, the Film Lions, awarded on…
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Advertisers
Ocean Outdoor and Toyota (GB) roll out Special Olympics World Games coverage
Special Olympics GB fan zone opens at Westfield London. As more than 80 British athletes assemble in Berlin for the…
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Jane Austin in Cannes: why Twitter isn’t doing the hard sell at Cannes this year
The big tech players storming Cannes want us to forget all about the mass layoffs they made this year and…
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Advertisers
The kids are not alright: Creature London launches first ad campaign for Child Poverty Action Group
Some kids turn up to school with empty lunchboxes. This campaign, the first from Child Poverty Action Group, imagines what…
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Advertisers
British Airways and Uncommon win outdoor Grand Prix at Cannes despite controversy
Uncommon Creative Studio’s first campaign for British Airways has won the outdoor Grand Prix at Cannes Lions. The campaign, which…
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Ad Tech
Automate or get left behind says new AI martech company CreateTOTALLY
A new MarTech company CreateTOTALLY is launching, offering clients and agencies what it calls “an AI production lifeboat.” CreateTOTALLY claims…
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Publicis says ‘I told you so’ as AI tool Marcel celebrates 6th birthday at Cannes
Remember Cannes 2017 when Publicis Groupe dropped out? It was just after Arthur Sadoun took over as chairman and CEO,…
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