toyota
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Advertisers
Michael Lee: what makes the perfect brand pitchperson – is it Flo or Wendy?
The idea of a brand pitchperson has been around since the dawn of advertising. We’ve been pitched to by Betty…
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Advertisers
Toyota and Droga5 land grab Back to the Future
In the seminal 1989 film Back to the Future the future is October 21, 2015 so lots of advertisers have…
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Advertisers
Saatchi recruits Regan Burns to tell ‘the truth’ about Toyota’s new Auris Hybrid
Saatchi & Saatchi London is launching the new Toyota Auris Hybrid with a European campaign, ‘The Truth,’ featuring American actor…
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Advertisers
Toyota tweaks the tear ducts with Father’s Day epic
It’s Father’s Day on Sunday and this event (presumably designed to sell more Hallmark cards or something) seems to have…
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Advertisers
Droga5 launches Toyota ‘Fueled by Bullsh*t
You might have guessed that the first ad to be ‘fueled by bullsh*t’ (rather coy actually) would come from Droga5…
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Advertisers
Dazzling new Toyota ad puts some vroom into hybrids
There can’t be a more boring car on earth than the Toyota Prius although the hybrid pioneer has sold by…
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Advertisers
Simon Francis: the right road to reach world car buyers
Simon Francis, CEO of integrated marketing consultancy Flock Associates, reveals the best marketing channels to reach car buyers in an…
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Advertisers
Do new Toyota and TrueMove H ads disprove the YouTube hits measure of ad excellence?
Over the years Saatchi & Saatchi LA has produced a series of outstanding ads for Toyota, surely one of the…
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Advertisers
Prius drives Toyota to ‘Global Green Brand’ top spot
Brand consultancy Interbrand has produced its third annual list of Best Global Green Brands and Toyota tops it again, chiefly…
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