Finance
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Can New Commercial Arts recapture the great ad days of Sainsbury’s and David Abbott?
Sainsbury’s is one of those accounts that have defined British advertising over the years, most notably its 35 year stint…
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Memo to Ofcom: we don’t need more ads, just better TV
Ofcom is the UK regulator that’s supposed to keep media in check, including the internet and mobile. This, as you…
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MoneySuperMarket ramps up cost-of-living message
MoneySuperMarket and agency New Commercial Arts hit gold when they enlisted Dame Judi Dench and her money-saving SuperSeven as the…
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New Commercial Arts wins prized Sainsbury’s creative
New Commercial Arts, which only began in business in 2020, has won Sainsbury’s creative in a three-way pitch. The business…
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Now Google wants to be your creative director
Here we go then: Google is planning to introduce generative artificial intelligence (AI) into its advertising business. The tech giant…
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Data drives Publicis to 7.2% Q1 growth
Publicis Groupe moved ahead of US rival Omnicom in the organic growth stakes in Q1 2023, posting 7.1%, largely driven…
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Omnicom organic growth rate halves as pandemic bounceback recedes
Will five per cent growth be the new normal for the ad holding companies in 2023 after a year when…
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Above+Beyond wins big-selling winemaker Hardys
Australian winemaker Hardys has appointed Above+Beyond as its creative agency of record following a competitive pitch, as owner Accolade Wines…
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New safety video: British Airways goes big on seatbelts
From time to time airlines go big on their safety videos (was going to say overboard, but maybe not) and…
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