Finance
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Trashing the brand: what on earth does Sainsbury’s think it’s doing?
Companies spend decades building a brand. Over the years big UK supermarket chain Sainsbury’s hasn’t done a bad job. It…
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OMG’s Hearts & Science wins Allwyn National Lottery media
Allwyn UK, the incoming operator of the UK’s National Lottery, has named Omnicom Media Group’s Hearts & Science as its…
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New PWC survey says nearly half of UK Out of Home revenue supports communities
A new report by PWC, commissioned by UK Out of Home marketing body Outsmart, details the contribution made by OOH…
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All-conquering OMG beats WPP challenge for HSBC media
By most estimates Publicis Media has been the best performer among the holding company big media beasts in recent years…
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Exploring the Intersection of advertising and the stock market
The intersection between advertising and the stock market is a fascinating subject to explore, with implications that can affect all…
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Three amigos back M&C Saatchi with £1m investment
M&C Saatchi’s former bosses, founding partners David Kershaw, Bill Muirhead and Jeremy Sinclair (below), are backing the agency’s new management…
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WARC: recovering global adspend to hit $1trn in 2024 – just five tech giants dominate
Just five companies – Alibaba, Alphabet, Amazon, Bytedance and Meta – dominate global ad expenditure and are set to increase…
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Allied London appoints Ocean as exclusive media partner for Manchester developments
Property developer Allied London has appointed Ocean Outdoor as the exclusive outdoor media partner for its prestigious Spinningfields business and…
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John Lewis changes tack for Christmas with Megaforce
Director collective Megaforce has been signed up to make Saatchi and Saatchi’s first John Lewis Christmas ad as advertisers and…
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