Finance
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Uncommon sells majority stake to Havas
There must be a change in the weather. After a post-lockdown period when adland deals were thin on the ground…
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Ptarmigan Media sells to Omnicom
UK financial services specialist media agency Ptarmigan has been bought by Omnicom. Ptarmigan has 150 staff, mainly in London but…
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St Luke’s delivers for Ocado
UK grocery delivery firm Ocado is still valued at nearly £5bn even though it never seems to make much money…
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Sanofi goes the extra mile for new sonic identity
We all know that sound is important in ads and now there’s more focus than ever on so-called “sonic identities,”…
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Asda’s new taste platform vanishes into the ether
UK supermarket group Asda finds itself uncomfortably in the headlines as consumers, politicians and the media focus on such companies’…
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Ocean Outdoor introduces long form with Headliner network
Ocean Outdoor is rolling out a new super-premium cinematic out of home package giving agencies and advertisers the opportunity to…
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New Commercial Arts adds C&C’s Orchard Pig
New Commercial Arts, the agency co-founded by adam&eve alumni James Murphy and David Golding with CCO Ian Heartfield and CX…
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MSQ poaches VMLY&R boss as co-head of Freemavens
MSQ insights and analytics consultancy Freemavens has poached VMLY&R Consulting lead Eleanor Lloyd-Malcolm (below) as co-MD. Lloyd-Malcolm will work alongside…
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Can AI close the ‘Expectation Gap’ for in-house agencies ?
60% of brand owners plan more in-house – only to be disappointed. In the recent ‘State of In-Housing’ report (authored…
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