Finance
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Allied London appoints Ocean as exclusive media partner for Manchester developments
Property developer Allied London has appointed Ocean Outdoor as the exclusive outdoor media partner for its prestigious Spinningfields business and…
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John Lewis changes tack for Christmas with Megaforce
Director collective Megaforce has been signed up to make Saatchi and Saatchi’s first John Lewis Christmas ad as advertisers and…
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VCCP wins global Primark ad account
Primark’s flagship store is one corner of London’s Oxford Street retail area that still seems to be thriving and, so…
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Stagwell shows that tech focus is no magic formula for agencies
Mark Penn’s Stagwell, which thought it had solved the age old agency conundrum by bolting creative onto tech, has joined…
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WPP joins big agencies hammered by tech client cutbacks
WPP, like its US-based rivals Omnicom and Interpublic, was clobbered by the slowdown (in some cases complete absence it seems)…
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OMG’s new Impact tool tries to bring ESG purpose to media buying
ESG investing (environment, social and governance) has taken something of a powder recently with the biggest funds being overweight in…
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Out of Home global revenue tops $40bn in new WOO Global Market Index report
The World Out of Home Organization has expanded its Global Market Index to include 81 territories, accounting for 95% of…
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MSQ’s Brave Spark opens in New York
UK-based marketing group MSQ is launching creative studio Brave Spark in New York. Brave Spark will be based at MSQ’s…
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