Finance
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General Motors drops network AORs as it moves to line-up of “best agencies in the world”
General Motors has abandoned its agency of record system, mainly focussed on Interpublic agency Commonwealth/McCann and appointed a raft of…
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MAA Ad of the Week: ‘It has to be Heinz’ by Rethink Toronto
It’s Cannes this week (you may have noticed, we’ve noticed that lots of people who aren’t there ignore it) and…
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Jane Austin in Cannes: Elon Musk defends notorious “Go f**k yourself” to advertisers
Elon Musk doesn’t want all advertisers to go fuck themselves, just the ones who aren’t fans of the disinformation, hate…
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WPP teams with IBM and LinkedIn to target bigger B2B audiences
Another day, another Cannes-timed dive into AI for WPP. Anyone stumbling across the WPP beach after a hard night in…
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Are London creative agency CEOs now an endangered species?
Has becoming CEO of a network London creative agency become the impossible brief? James Denton-Clark (below) is departing Saatchi &…
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Former M&C Sport bosses join MSQ
Steve Martin and Jamie Wynne-Morgan, who created and helmed the M&C Saatchi Sport & Entertainment agency for 20 years have…
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Out of Home breaks through 5% barrier says trade body WOO
Global spending on Out of Home advertising reached $41.9bn in 2023, up 16% on 2022’s $36.2bn, breaking through the 5%…
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Apple’s attempts to make us love tech seem to be foundering
Apple got itself into a fix with its ‘Crush’ commercial, said by many to signal the obliteration of creativity by…
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Publicis lures Fernandez from TBWA as CCO of re-engineered US creative
Publicis in the US has hired Renato Fernandez from Omnicom’s TBWA\Chiat\Day as its first CCO across all its creative agencies.…
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