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Advertisers
NewsCred survey shows hits and misses in brands’ contribution to UK health
The UK public is hungry for health content and expects food, drink and retail brands to help combat serious national…
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Advertisers
LIFE wins Whitbread restaurant business from BBH
Integrated agency LIFE has been appointed by the UK’s largest hospitality company Whitbread as the lead creative agency for the…
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Advertisers
Coke celebrates bottle’s 100th with global adfest
Coca-Cola’s iconic bottle is 100 years old this year (what did Coke come in before?) and it’s celebrating with a…
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Advertisers
M&C Saatchi expands into Brazil with Santa Clara stake
M&C Saatchi worldwide has bought a stake, presumably a minority, in Brazilian creative agency Santa Clara. Headed by CEO Ulisses…
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Ad Tech
Big technology firms and consultants muscle in on adland’s bids and deals
It’s not just WPP, Publicis, Omnicom and Dentsu Aegis who have been busy acquiring marcoms businesses but also IBM Interactive…
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Advertisers
101’s Mark Elwood picks his Desert Island Ads
Mark Elwood is a founding partner and creative director at 101, whose clients include GAME, Innocent, Scottish Widows, Tango, and…
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Ad Tech
Zenith’s crystal ball predicts the ‘personalisation’ of everything – online concierge anyone?
ZenithOptimedia has released its latest Emerging Top Trends report, focusing on how brands will seek to influence retail, media and…
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Ad Tech
Viacom targets mobile operators with global roll-out of MTV Play and MTV Trax
Viacom-owned music service MTV is going global with its two OTT apps MTV Play and MTV Trax. OTT means ‘over…
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Ad Tech
Havas boost mobile offer with Plastic Mobile buy
Here’s a new name to conjure with in this confusing (new) world: m-commerce. Mobile, as we know, is growing like…
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