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W+K Portland unveils Nike World Cup blockbuster
Well here it is (and there may be more), it’s Nike’s blockbuster for the forthcoming World Cup in Brazil –…
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Nike sets out its World Cup stall with ‘Risk Everything’
The most predictable ambush in the history of ambushes is upon us once again. Nike, not a World Cup sponsor,…
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W+K London unearths first Nike ads from 1982
Wieden+Kennedy’s London blog editor (surely a full-time role, given the scope of his or her researches) has unearthed the first…
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W+K couples Kobe Bryant and comedy for Nike launch
Humour and Nike don’t go together somehow but Wieden+Kennedy HQ is giving it a shot in this campaign for yet…
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Engine’s Wayne Deakin picks his Desert Island Ads
Wayne Deakin is ECD of Engine Group and also the UK marcom company’s digital agency Jam. An Australian, Deakin began…
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Nike drives Rooney and McIlroy straight down the middle to launch Ordem football for Brazil world cup
We observed a couple of weeks ago, apropos Santander’s disastrous sports celeb TV campaign in the UK, that tyro golfer…
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W+K Tokyo wins top Japanese ad award for Nike – and this one really is inscrutable
This ad for Nike, ‘Pledge’, won Wieden+Kennedy Tokyo Japan’s ACC Grand Prix and Ministry of Internal Affairs and Communications awards…
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Girls forge ahead in new Nike global campaign from Wieden+Kennedy London
It’s funny how, after about three thousand years, the world (i.e. the males) is waking up to the fact that…
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