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Aaron Wester of Covario: how to understand the brave new world of multi-device optimisation
Vinton Cerf, the chief Internet evangelist for Google, said in a conference once, “So, for me, working with larger companies…
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Why a connected world means it’s time for shopper marketing to escape the curse of shelf wobblers
Daniele Fiandaca (left) is head of innovation, and Simon Hathaway, president, shopper marketing and retail operations at Cheil Worldwide. They…
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Touchdown for DirecTV’s rapping quarterbacks
Maybe American sports stars are better at multi-tasking but you can imagine the disaster this brief might have turned out…
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Cannes: O&M wins two Grand Prix but there’s still hardly a big brand in sight
I don’t know what all those executives from Unilever, Procter & Gamble, serried car companies and the financial world are…
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