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Are Coke and Oreo eyeing flavour tie-up?
The world could do with some good news and help is at hand (maybe) as various social media mavens reckon…
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IPG’s McCann wins Ferrero as parent grapples with low growth
Interpublic’s McCann Worldgroup has won Ferrero’s Kinder and Tic Tac creative accounts in Europe, Asia-Pacific, the Middle East and Africa…
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Ocean gets into the Olympics spirit with fan zones and nationwide coverage
Ocean Outdoor is supporting Team GB at the Paris Olympics with nine “fan experiences” in major locations throughout the UK.…
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UK adspend hits record £9.2bn in Q1 2024
The latest Advertising Association/WARC Expenditure Report shows UK ad spend increased 9.3% to £9.2bn during the first three months of…
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Ad Tech
Dan Moseley: can’t we just be friends? Why creative and media agencies need a neutral space
Over the past thirty years, creative and media agencies have increasingly diverged, leading to industry-wide debates about effective, future-proofed business…
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Is Nike running out of road?
Much debate over Nike’s ‘Winning isn’t for everyone’ Olympics effort from Wieden+Kennedy, asking the question “Am I a bad person?”…
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Agencies
If John Hegarty was a woman… AnalogFolk’s cross-gender recruitment experiment
If these famous advertising blokes had been born women, would they have reached the same heights? AnalogFolk is having fun…
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Can new CCO Fisher put Ogilvy’s Ingo on the map?
Ogilvy’s Ingo is a new one on us, described as an “iconic boutique network.” Iconic or not, it now has…
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Informa buys Cannes Lions owner Ascential for £1.2bn
Here’s something to bring a wry smile to the anguished features of the CFO as he (or she) wades disbelievingly…
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