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Advertisers
Jaffa Cakes beats TV with TBWA Out of Home campaign
Out of Home is enjoying something of a creative renaissance, maybe it’s a blessed relief for creatives away from the…
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Advertisers
Uncommon and ITV go romantic on friendship for ‘Britain get talking’
ITV is asking us to “take your mate on a date” and celebrate our friendships as much we do our…
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Advertisers
Harley-Davidson takes a rather sedate walk on the wild side
Harley-Davidson and Accenture Song are going the epic route for the bikes beloved by hairy bikers everywhere. ‘Answer the Call’…
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Advertisers
WPP names new chairman ex-BT CEO Philip Jansen
WPP is to have a new chairman, former BT and Worldpay CEO Philip Jansen (below) who takes over from long-serving…
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Advertisers
Why an independent Havas would make a tempting target for acquisitive agency buyers
How long can an independent Havas stay – independent? Owner Vivendi is planning to list the agency group on Euronext…
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Ad Tech
Majid Bahi: how the creator economy is reshaping advertising strategy and budgets
Could social influencers end up transforming the creative advertising industry, becoming a primary source of brand’s creative marketing output? Sounds…
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News
MAA Ad of the Week: Barclays from BBH
It had better be, as we gave it 9.25. Why so? Banks are high up a pretty long list of…
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Agencies
Publicis bets on ‘world’s biggest’ influencer marketing company
Influential, which claims to be the biggest influencer marketing company by revenue, has sold to Publicis Groupe. With a network…
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Advertisers
Adidas apologises for ‘upset and distress’ caused by Bella Hadid ad
German sports giant Adidas has been forced to apologise for featuring model Bella Hadid in a campaign for the brand’s…
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