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Advertisers
Wavemaker trio charged with rebooting GroupM new business
WPP’s GroupM, still adland’s biggest media agency empire, has been stuttering recently and is trying to do something about it…
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Advertisers
Consumer is fighting back – good for the consumer but bad for brands
For most people most of the time price is the overriding issue when making a purchase – be it a…
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Advertisers
Coca-Cola tackles athlete concerns over plastic pollution
As a top tier, long-time Olympic sponsor, Coca-Cola has a big presence at the 2024 Paris Olympics. Whether it’s one…
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Advertisers
ASOS chooses Mother’s The Or as new ad agency
The Or been appointed by online fashion retailer ASOS to develop a long-term brand platform, after a competitive pitch handled…
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Advertisers
Krow Group wins Bensons for Beds
Bensons for Beds, a leading UK bed and mattress retailer has appointed Krow Group as its new lead creative agency.…
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Advertisers
John Lewis partners with Epsilon for new retail media offer
UK retailer John Lewis is joining the retail media rush with a new platform developed with Publicis Groupe’s Epsilon, which…
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Agencies
Uncommon boosts planning as Natalie Lau joins from McCann
Tobey Duncan has been made Uncommon Creative Studio’s first chief strategy officer, moving up from head of planning after six…
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Ad Tech
New AI took Spok sets out to replace marketing departments
Software lab Forum3 is launching Spok, an ad tech product that claims to be an all-round marketing assistant and, one…
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Advertisers
TNT Sports scores a winner with ‘Only sport can do this’
Brothers & Sisters demonstrates the creative power of “fandom” with this spot for TNT Sports (previously the BT Sport channel)…
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