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W+K produces spooky tour de force for 3
The summer’s supposed too be a pretty fallow time for big new campaigns – apart from all the back to…
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Advertisers
Ogilvy’s ‘Cantona’ campaign for Kronenbourg joins the beer advertising hall of fame
Another watery tale: this time it’s Eric Cantona pretending to swim the English Channel for Kronenbourg. My friend George Parker…
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Walking on the water pays off for Lexus and DC Shoes
Walking on water has always been a useful way to gain attention. It’s now being used to some effect by…
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Ad Tech
George Parker: why we should pay attention to Faris Yacob’s new book Paid Attention
With the publication of his first book, Paid Attention – Innovative Advertising for a Digital World, Faris Yacob (left) has…
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Betfair chooses Cubo to fight the football wars
London creative agency Cubo has landed quite a coup, becoming betting giant Betfair’s first agency of record. Betfair is a…
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TH_NK wins Butlin’s digital account
Venerable British holiday camp operator Butlin’s, owned by Haven Holidays owner Bourne Leisure, has appointed TH_NK as its new digital…
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WPP’s Cavalry faces calvary as Coors Light quits
One of WPP’s innumerable ‘bespoke’ agencies, Cavalry set up to handle flagship Miller Coors brand Coors Light in the US…
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George Cole’s legacy in commercials
George Cole, star of Minder, arguably the best comedy series ITV ever made, and, before that, Flash Harry in the…
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Embarrassing turn from Malcolm McDowell as spokesman for ‘Lunchables Upload’
British actor Malcolm McDowell was known for a lot of things, most notably appearances in ground-breaking films A Clockwork Orange…
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