advertising
-
Agencies
Erin Johnson returns to JWT despite Martinez lawsuit
JWT chief communications officer Erin Johnson, who’s suing JWT over former global CEO Gustavo Martinez’s allegedly sexist and racist behaviour,…
Read More » -
Analysis
Snapfax: the nation’s top hates are revealed
Another week done and dusted, another huge sack of shredded paper heading off to the recycling bin, Snapfax fans. Once…
Read More » -
Advertisers
Isobel adds Fab to Kelly’s for ice cream giant R&R
R&R Ice Cream, based in north Yorkshire, is Europe’s biggest ice cream maker and second in the world after Unilever…
Read More » -
Advertisers
Wieden+Kennedy’s Bud Light ‘blockbuster’ trampled underfoot by mad US election
We suggested that Wieden+Kennedy’s ‘Bud Light Party’ campaign for AB InBev with Amy Schumer and Seth Rogen was a high…
Read More » -
Ad Tech
New ID Comms research highlights advertiser media skills shortfall
Less than one in ten senior brand and media agency marketers thinks that media training at advertisers is up to…
Read More » -
Advertisers
Simon Dent: why it’s wrong to view sports fans as undemanding turnstyle fodder
Sports marketing is a hot topic these days. Both Euro 2016 and the Rio Olympics recently generated record amounts of…
Read More » -
Advertisers
101 turns to YouTuber Buckley for shameless GAME plug
Agency 101 has produced an interesting spin on the dreaded YouTube influencers – those people paid for plugging products, often…
Read More » -
Advertisers
Is the new Dos Equis man as interesting as the last?
Dos Equis beer has a “new most interesting man in the world,” French actor Augustin Legrand who’s taken over from…
Read More » -
Advertisers
W+K produces a fortifying thirty seconds for Arla
Arla Protein is a yogurt-style product but it’s made from quark milk so it has less sugar and stuff –…
Read More »