Social Media
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Sound specialists pick winning election tunes for Sunak and Starmer
Could choosing the right soundtrack help to decide who is going to be next British PM? With a General Election…
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Amy Dennis: The new agents of change: how brands can win the battle for trust and drive change
In today’s complex global landscape, economic and social uncertainty has left both the world and its inhabitants feeling paralysed, despite…
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Out of Home gladiators: Sainsbury’s, Waitrose and Dassault Systèmes
With money still pouring into online (75% of UK ad expenditure, 60% plus worldwide) and TV ad budgets consequently limited,…
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Unlimited/Pablo combo nabs more UK government business
M&C Saatchi finally has a challenger for UK government business, a combo of Unlimited and Pablo (officially the Cabinet Office’s…
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Valtech buys experience agency Kin +Carta for £239m
Valtech, which began as a French IT services company, has bought digital transformation company Kin + Carta for £239m. K+C…
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There’s still ad craft in the digital age: Tui, Lacoste, Lamborghini, Catena Malbec
With three quarters of the UK ad market now digital (and getting that way worldwide) agencies have to work hard…
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UK advertising clocks up £36.6bn in 2023
The latest Advertising Association/WARC Expenditure Report shows that the UK’s ad market recorded a 6.1% increase to a total of…
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Saatchi to emerge as biggest UK creative agency by billings
Does it matter which creative agency is biggest by media billings? Less so, obviously, since the separation of media departments…
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MoneyGram picks four new agencies
Dallas-based money transfer giant MoneyGram – now described as a global financial technology company – has selected four new agency…
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