PR
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Why Aberdeen Asset Management is the Intel of global financial services
What’s the biggest, most successful, company you’ve never heard of? Impossible to say, of course. But a good candidate would…
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BBH Refuge online video is a viral Modern Classic
Many years ago, Howard Gossage wrote: “people read what interests them- sometimes it’s an ad”. For a ‘modern classic’ this…
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Can Droga5 hack it across the world? Is McCann on an upswing and time for BBC types to ‘fess up
The big story of the past two weeks has been uber-successful New York (and Sydney and Auckland) agency Droga5’s decision…
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PepsiCo lands in big trouble with ‘racist’ online ad for Mountain Dew from rapper Tyler The Creator
If you unleash a rapper on your advertising you’d better have a minder or three to hand and Pepsi obviously…
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Sir Richard Branson’s new mile-high guide to getting lucky on Virgin America
Virgin Group’s Sir Richard Branson may be getting on a bit but he still has the capacity to surprise. Now…
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Will new Brit at McCann NY (Chris Macdonald) be more successful than the last one (Nick Brien)?
Having, a while back, complimented Chris Macdonald on the improved quality of his tailoring, it would be churlish not to…
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Who’s to blame for Hyundai’s suicide ad?
Here’s the notorious Hyundai iX35 ad from in-house agency Innocean that shows a would-be suicide being thwarted because the thing…
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UK is the brightest spot in WPP results as advertising and media buying thrive, PR stutters
He’s a veritable babbling (or burbling) brook that Martin Sorrell. This morning he was on the airwaves again; promoting (or…
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The Chinese arrive in UK marcoms land as Blue Focus buys a fifth of quoted PR outfit Huntsworth
First up Huntsworth boss Lord Chadlington (Peter Gummer as was) says he wanted to buy leading Chinese PR firm Blue…
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