PR
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BMW tops list of ‘world’s most reputable companies’
Something called the Reputation Institute, which represents ‘reputation managers,’ has produced a survey of the world’s most reputable companies based…
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McDonald’s Japan tries to dance its way to success
McDonald’s has been having a hard time in Japan it seems, with sales and profits falling. Is the problem that…
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Is new boss Tony Hall turning the BBC into the Right Wing Broadcasting Corporation?
New bosses (director-generals as they quaintly call them) don’t get an easy ride at the BBC and newly-installed DG (Lord)…
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New R3 China survey reveals changing net-driven PR market – Blue Focus and OgilvyPR lead
Chinese marketers are increasingly focussed on ePR, aiming to reach China’s 500m net users. But the market is becoming increasingly…
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Now Arnold Worldwide joins the scam ad gang with unauthorised McDonald’s poster
Scam ads are turning into an epidemic – or maybe we’re just noticing them after the JWT India Ford Figo…
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IPA’s UK Bellwether Survey: the good news is that things aren’t quite as bad as they were
Ed Balls cals it ‘flatlining,’ others say the UK economy is bumping along the bottom – and clearly advertising is…
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Now Coke’s Grand Prix winner from China is dragged into the scam ads debate
Scam ads look like being the flavour of the year following JWT India’s Ford Figo fiasco. Now Leo Burnett has…
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