Media
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Amazon Prime Video’s Yash Chaturvedi: how AI is revolutionising advertising now
The future of contextual advertising isn’t arriving on a slow drip but rather barreling toward us like a freight train.…
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Mark Read steps down at WPP
Mark Read’s seven year reign as WPP CEO is coming to an end with the company announcing “Mark has decided…
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WPP enters advertising lists to bolster AI pitch
It’s all change at WPP it seems – the latest is the rebranding of GroupM as WPP Media, one company…
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WPP tries to get on front foot outlining plans for new WPP Media
After being caught on the back foot by a series of leaks, WPP Media is now official. And here’s what…
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Top digital marketing trends on online entertainment platforms
In 2025, digital marketing on online entertainment platforms is undergoing a significant transformation, driven by technological advancements and evolving consumer…
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Economist sticks to its guns in a changing world
The Economist, the famous British behinds-the-news paper that (one suspects) more people say they read than actually do is still…
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More National Lottery troubles as Allwyn pauses Leo Burnett
Czech-based firm Allwyn has hardly been an unbridled success since it took over the UK National Lottery from Camelot with…
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Top digital business sectors nailing marketing strategies: key lessons for success
In today’s fast-evolving digital landscape, businesses across various industries are leveraging innovative marketing strategies to connect with their audiences, grow…
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UK government unhealthy food ban in disarray
The UK government’s move to ban advertising before 9pm (and anywhere online) for so-called less healthy foods (high fat, salt…
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