Finance
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MAA 2024 Review of the Year: what’s creativity got to do with it?
No prizes for guessing this year’s big event, the mooted $30bn takeover of IPG by Omnicom. Whichever sector of the…
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Polly McMorrow exits IPG’s McCann – joining Brim start-up looks likely option
It’s hardly surprising that some senior IPG execs are contemplating pastures new with the mooted takeover by Omnicom and now…
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Pitch politics: Asda, Ocado, Havas and Uncommon
Clients aren’t so worried about account conflict these days Omnicom CEO John Wren remarked loftily (and optimistically) when promoting his…
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Trouble Maker buys branded entertainment studio The Outfit
Indie agency Trouble Maker Group has bought branded entertainment production studio The Outfit as part of its strategy to provide…
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George Parker: Omnicom/IPG – why big doesn’t mean better
For the last week or so we have been bombarded with news items in the ad trades and the financial…
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MAA ad holding company, media agency, US agency and advertiser of the year
Ad Holding Company of the Year 2024 was the year ad holding companies became interesting again. First we had Publicis…
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Aint’s Jorg Riommi: who really benefits from mega-mergers?
Are advertising mega-mergers really serving clients or shareholders? Looks like there is no end in sight for the saga of…
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Johnson & Johnson is another big media win for WPP
WPP’s GroupM is ending 2024 on a high note, winning Johnson and Johnson’s US and Canada media accounts, worth around…
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Facebook races ahead in ad revenue even though share is falling
John Wren and Phippe Krakowsky may like to refer to their shiny new Omnicom/IPG as a “platform” as they prepare…
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