Creative
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Cadbury’s Perk takes aim at ‘cancel culture’
Cadbury Perk is a big brand in India it seems and it’s taking on a big issue – ‘cancel culture’…
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M&C Sports & Entertainment snaps up Barclays
M&C Saatchi is nothing if not resilient: it may be under siege from deputy chairman Vin Murria and her tech…
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Quorn gets playful with Drew Barrymore and a giant chicken
Who wouldn’t want to be BFFs with Drew Barrymore? She makes even hanging out with a giant chicken — or…
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Alison Hoad returns to advertising as chief strategy officer at Publicis.Poke
After a few years out of the business, Alison Hoad, one of advertising’s most respected and popular planning brains, has…
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Havas Milan lands Alfa Romeo creative as it takes on premium electric car market
Stellantis owns lots of car brands (some nobody else seems to want) including Groupe PSA’s Peugeot, Citroen and DS Automobiles,…
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Edisen’s Henric Larssen: scaling up your creative can cure shiny object syndrome
If you’re familiar with Ecclesiastes 1:9 you’ll already know ‘there’s nothing new under the sun.’ This is perhaps truer of…
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WPP’s Hogarth turns to Sorrell’s Media.Monks for first global ECD Mehta
WPP content production business Hogarth Worldwide, reportedly the fastest-growing company in the WPP empire, is patting itself on the back…
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O2’s Bubl roams temptingly free in new VCCP campaign
The advertising is pretty basic, but it builds effectively on a long-term brand asset, and the true marketing device here…
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Mercedes brews a heady cocktail of vampires, immortal love and 4X4s
Has somebody been depositing what we used to call Columbian marching powder in car marketing departments? We had Arnie Schwarzenegger…
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