Analysis
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Hegarty: ‘Holding companies have done their best to destroy the individuality of agencies’
Agency brands are disappearing. WCRS is no more, 101 is long gone, and Fallon is almost entirely subsumed into Leo…
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Talon’s Sophie Pemberton shares her unique universal truths from a lively and unpredictable ten years in media
How did I get here? This International Women’s Day, I’ve been asked to join a panel to reflect on my…
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Toccara Baker of Adobe: the changing role for long-form ads in a six-second media world
With the rise of online channels such as Netflix, Amazon Prime and Now TV, traditional TV viewing has declined by…
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We Are Social: how social media can help launch a new political party
By Andre van Loon I remember a time, not long ago, when people used to say that British politics was…
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George Parker: bring back the birds!
On the subject of big brand travails including Kraft Heinz which we covered yesterday, George Parker of Adscam fame reminds…
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Federica Bowman of FirmDecisions: why we still need to see financial transparency in media
For the past three years, the media and marketing industry has at last taken some bold and confident steps on…
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Martin Smith of Twelve picks his Desert Island mobile ads
Martin Smith is strategy director of London creative agency and production company Twelve. Desert Island Ads Maureen Lipman – BT…
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Dare’s Grace Surguy picks her Desert Island (influencer) Ads
Grace Surguy is senior project manager at Dare, a digital creative agency and part of Inside Ideas Group. Desert Island…
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Roy Jeans: why the Cairncross Review into news media is a failure of intent and resolution
Christophe Guilluy’s recently published English-language version of “Twilight of the Elites” focuses on nascent tensions between France’s metropolitan ruling class…
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