super bowl
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Was Facebook’s $11.2m Super Bowl ‘rock’ worth it?
Facebook Groups are supposed to be the new big thing from the Zuckerberg dream factory, bringing people together with similar…
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Walmart raids Hollywood for Super Bowl debut
Walmart is pulling out all the stops with its Super Bowl debut, a Super Heroes themed ad featuring loads of…
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Google’s tear-jerker could be big Super Bowl winner
Google has wheeled out what may be the big winner at the Super Bowl, the real-life story of an 85…
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Porsche drives new electric Taycan at the Super Bowl – and misses
Porsche is returning to the Super Bowl to plug its new all-electric Taycan in a campaign by Cramer-Krasselt. Called ‘the…
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Doritos heads west and ‘Whassup’ set for Super Bowl return
Do teaser ads work? Here’s an enigmatic effort from Super Bowl regular Doritos featuring Sam Elliott and Lil Nas X…
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David Miami unveils Budweiser Super Bowl bid
Fewer Super Bowl ads seem to have surfaced early this year (after all if you’re spending $5m on thirty seconds…
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Bud Light to join seltzer wars with Super Bowl blitz
So-called ‘hard seltzers’ are taking the US drinks market by storm – leader White Claw does over $1.5bn in sales…
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Tom Ewing of System 1: do anti-ads like Brewdog lead to a crisis of authenticity?
Brewdog and column inches go together like a summer’s day and a pint of cold, crisp, lager. Brewdog’s latest stunt…
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Marie Clayton of Carat: why Eurovision could be bigger than the Super Bowl for brands
Everybody thinks the biggest advertising event of the year is the Super Bowl. With 98.2 million people tuning in, 30…
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