By Stephen Foster on May 17, 2013
***A happy man tonight will be Sir Martin Sorrell, boss of WPP. He’s seen Omnicom slashing jobs at BBDO, after Interpublic’s McCann the world’s biggest agency network, following the loss of $300m Gillette to WPP’s Grey. More than that, he’ll see Omnicom boss John Wren’s reliance on his three big creative agency networks – BBDO, [...]
Posted in Agencies, Clients, Creative, Finance, Media, News | Tagged bbh, chevrolet, Gillette, goodby silverstein, mccann, neogama, New York, omnicom, Patrick Lafferty, presenters, radio4, Sarah Montague, Sir Martin Sorrell, today programme, WPP
By George Parker on April 29, 2013
After arriving in New York in the booze and drug fuelled Mad Men sixties, my first task was to get a job. For two weeks I trudged the concrete canyons of Manhattan lugging my oversized portfolio of samples. I soon realized the best way to achieve temporary relief from the suffocating heat and humidity of [...]
Posted in Agencies, Analysis, Clients, Creative | Tagged cbs studios, confessions of a mad man, David Ogilvy, George Parker, gotham city, Lou Dorfsman, madison avenue, New York
By Stuart Smith on April 29, 2013
Having, a while back, complimented Chris Macdonald on the improved quality of his tailoring, it would be churlish not to congratulate London’s sharpest suit on landing the hot seat at McCann New York, where he will soon become president. Macdonald (left), who combines the position of McCann London group chairman with agency chief executive, is [...]
Posted in Agencies, Analysis, Clients, Creative, News, PR | Tagged Chris Macdonald, general motors, Harris Diamond, Interpublic, mccann, mccann worldgroup, New York, Nick Brien, Stuart Smith, Thom Gruhler
By Stephen Foster on April 19, 2013
What does it take to be a successful boss of McCann in the UK? Essentially, as captain of the ship, you repel boarders and maintain the agency’s status as the second-biggest in the UK (way behind Omnicom’s AMV/BBDO) even though you go through annual agonies about the creative work being shit and nobody liking you [...]
Posted in Agencies, Analysis, Clients, Creative, News | Tagged Chris Macdonald, Linus Karlsson, London, management changes, mccann, New York
By Stephen Foster on April 19, 2013
Top creative agency Droga5, currently confined to New York and Sydney, has confirmed that it’s embarking on the creation of another global micro-network. The agency has promoted New York CEO Andrew Essex (left) to vice chairman and he will join creative chairman and founder David Droga in the ‘chairman’s wing’ which the agency describes as [...]
Posted in Agencies, Clients, Creative, Finance, News | Tagged Andrew Essex, David Droga, droga5, international expansion, micro-network, New York, Sarah Thompson, Sydney
By Staff on March 15, 2013
Samsung launched its new iPhone-killer S4 phone in the US yesterday and may be slightly miffed that rival (well, not that serious a rival) LG tried to steal its thunder with a classic piece of ambush marketing. Marketers and the out of home boys like nothing more of course so it will be trebles all [...]
Posted in Clients, Creative, News | Tagged ambush marketing, galaxy s4 launch, iphone killer, lg, New York, samsung, times square
By Stephen Foster on February 20, 2013
Well that’s what they do these days – burgers bring in the punters but coffee etc is the message you want to send out. Which is what Mother New York is doing in its first campaign for Burger King since winning (yesterday) its $240m US account. Mind you, the Burger King account is not the [...]
Posted in Agencies, Clients, Creative, News | Tagged 3g capital, bbh, burger king, crispin porter, debut campaign, Heinz, mcgarrybowen, mother, New York
By Angie Dean on January 18, 2013
Creative services directors (they trade under a number of names) seem to be going up in the world these days; maybe it’s the trend to fewer but bigger commercials as advertisers factor in online exposure and therefore budgets go up. Arnold, Havas’s other network, has poached Lia Armatas (left) from all-conquering Grey New York as [...]
Posted in Agencies, Clients, Creative, News | Tagged arnold worldwide, Craig Miller, creative services, e-trade, grey new york, Lia Armatas, New York
By Staff on October 29, 2012
Oh dear, oh dear, “Frankenstorm” has rained on Google’s busy parade. Just as the internet services giant was preparing a slew of product launches – including, it was hoped, a game-changing 10in tablet, the Nexus 10, along comes the perfect storm to blow away all its dreams. Other casualties of Hurricane Sandy include the Nexus [...]
Posted in Analysis, Clients, News | Tagged "Frankenstorm", apple, google, Hurricane Sandy, iPad 4, Micorosoft Surface, New York, Nexus 10.Nexus 7, Nexus 4, samsung, tablets
By Stephen Foster on September 28, 2012
Bartle Bogle Hegarty is cutting about a third of its staff in New York, the end result of a process which has seen lots of top managers depart and, more to the point, some big clients. Latest to be tipped over the side of this rather leaky vessel is CEO Greg Anderson. Here’s what BBH [...]
Posted in Agencies, Clients, Creative, News | Tagged Alexandre Gama, bartle bogle hegarty, bbh, braxil, Cindy Gallop, John Hegarty, neogama, New York, Nigel Bogle, publicis groupe
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