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P&G moves $2.6bn North America media to Omnicom

P&G moves $2.6bn North America media to Omnicom

It would be surprising if Publicis Groupe boss Maurice Levy didn’t know that most of the company’s North American Procter & Gamble media business was lost when he announced the reorganisation into four ‘hubs’ last week, including Publicis Media headed ...

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What does WPP’s Sorrell think of the Publicis revamp?

What does WPP’s Sorrell think of the Publicis revamp?

While the ad world ponders Maurice Levy’s dramatic reorganisation at Publicis Groupe – removing so-called ‘silos’ by creating four new ones, for communications, media, digital and healthcare – there’s a been a notable ‘dog that didn’t bark.’ It is, of ...

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Agency networks sidelined as Publicis reorganises itself into client-centric ‘hubs’

Agency networks sidelined as Publicis reorganises itself into client-centric ‘hubs’

Publicis Groupe CEO Maurice Levy is taking one of the biggest gambles of his long career by ‘transforming’ (his word) the sprawling French marcoms giant into four ‘solution hubs,’ based around ‘chief client officers.’ Publicis Communications, headed by Arthur Sadoun, ...

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Markets hammer Publicis as organic growth dries up

Markets hammer Publicis as organic growth dries up

Is Publicis Groupe now a medium-sized digital consultancy (in global terms) with some creative and media agencies attached? Shares in Publicis tumbled yesterday as it reported little or no organic growth in Q3 even though earnings rose 33 per cent ...

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