By Stephen Foster on December 5, 2012
We thought about writing something about a ‘WPP team’ being appointed to handle a ‘global branding brief’ for pharma giant GSK (GlaxoSmith Klein as was) but then noticed that it was: Grey London with a bit of help from Brand Union with one John Rudaisky, fresh from his triumphs as head of WPP’s ‘Team Vodafone’ [...]
Posted in Agencies, Clients, Finance, Media, News, Politics | Tagged advertising effectiveness, Anna Wintour, campaign, Charles Wintour, George Osborne, grey, gsk, ipa, thinkbox, WPP
By Stephen Foster on October 12, 2012
Earlier this week we had Alex Bogusky’s anti-sugar diatribe for the CSPI and now indie film maker Ariel Broggi is gaining some traction with this online film claiming that US children now are dying at a younger age than their parents because of sugar-induced obesity, diabetes etc. Which is pretty shocking, even if you’re free [...]
Posted in Agencies, Clients, Creative, News, PR | Tagged Alex Bogusky, Ariel Broggi, coca-cola, gsk, Jonathan Mildenhall, PepsiCo, pfizer, sugar
By Stephen Foster on July 17, 2012
Picking sports winners for your ads is notoriously difficult and GlaxoSmithKline has committed a vintage howler in choosing British sprinter Marlon Devonish to front its campaign plugging its role as the official drugs tester at the imminent London Olympics. Sprinter Devonish, 36, has missed out, partly because one-time ‘drugs cheat’ Dwayne Chambers has had his [...]
Posted in Agencies, Clients, Creative, News | Tagged drugs ban, Dwayne Chambers, glaxosmithkline, gsk, ioc, london olympics, Marlon Devonish, official drugs tester, tbwa london
By Stuart Smith on July 4, 2012
This week, the US Justice Department fined a well-known multinational $3bn (£2bn) for serial corporate malpractice. And –in the manner of a suspended criminal sentence – imposed on company managers up to its chief executive stringent measures for slashing their pay and bonuses should further illegal activity come to light. Another bank getting the Barclays [...]
Posted in Clients, Finance, News, Politics, Research | Tagged $3bn fine, barclays, Bob Diamond, corruption, drugs market, glaxosmithklein, gsk, Jean-Pierre Garnier, medical market, sir andrew Whitty, us legislators
By Staff on May 25, 2012
WPP’s Mindshare is reported to have kept its $1.4bn Unilever media business in the US in the first stage to be completed of the consumer goods giant’s review of its global media account, worth $6bn in all. The spotlight now falls on Omicom’s PHD which handles most Unilever media in markets outside the US. WPP [...]
Posted in Agencies, Clients, Media, News | Tagged $1.4bn US account, $6bn global media review, Antony Young, cost reductions, gap, gsk, mindshare, omd, omnicom, phd, unilever, us tv upfronts, WPP
By Stephen Foster on March 12, 2012
UK computer games retailer Game Group (which also operates the Gamestation brand) is in trouble, set to lose £18m this year and trying to sell its 600 UK stores in a last-minute bid to rescue the business. Which means more bad news for TBWA London, which won the supposed £10m account last year at around [...]
Posted in Agencies, Clients, Creative, Finance, News | Tagged acquafresh, apple, bmb, cheil, game group, gamestation, gsk, muller, nissan, omnicom, Ronald Kers, suppliers, tbwa london, Trevor Beattie, uk games retailer, wunderful stuff ad
By Stephen Foster on September 29, 2011
JWT in London has had more bosses than you can shake a stick at in recent years and now the latest, Guy Hayward, who joined from 180 Amsterdam which he co-founded in 1998, is leaving after just two years to join ambitious Havas network BETC. Hayward’s departure is a particularly grievous blow as JWT London [...]
Posted in Agencies, Clients, Creative, Finance, Media, News, PR | Tagged 180 amsterdam, arnold worldwide, bbh, betc, david jones, ero rscg, ford, gsk, Guy Hayward, Hamish McLennan, havas, Hill & Knowlton, JWT, jwt london, Lee Doyle, mec, ogilvy & mather, omnicom, Paul Taaffe, public strategies, publicis groupe, saatchi & saatchi, Sir Martin Sorrell, Toby Hoare, unilever, WPP, y&r
By Stephen Foster on September 16, 2011
Drugs giant GlaxoSmithKline is teaming with Formula One team owner McLaren to tap the vroom vroom boys’ engineering expertise to help its own manufacturing processes and research and development. Sooner or later the association will probably lead to a Lucozade sticker or two on the McLaren racing chassis as well (that’s the one trying to [...]
Posted in Clients, Creative, News | Tagged Bernie Ecclestone, f1, formula one, glaxo, glaxosmithkline, gsk, Lewis Hamilton, mclaren, red bull, Ron Dennis, Royal Bank of Scotland, santander, Sebastian Vettel, Sir Fred Goodwin, Sir Martin Sorrell, WPP
By Stephen Foster on April 22, 2011
The new company Ogilvy Digital Health seems to be a combo of two existing Ogilvy & Mather operations, Ogilvy Healthworld UK and Ogilvy Action. Opinions vary as to whether or not this is just tidying up the furniture or the launch of a new big drive by WPP’s Ogilvy & Mather into the healthcare market. [...]
Posted in Agencies, Clients, News | Tagged bayer, francois sarkozy, gsk, healthcare marketing, ogilvy commonhealth, ogilvy digital health, pfizer, publicis groupe, Sir Martin Sorrell, WPP
By Stephen Foster on February 22, 2011
Media agency PHD, number two to OMD in the Omnicom media line-up, is celebrating its 21st birthday and, although it’s always been a darling of the UK business press it now seems to be establishing itself as a genuine world player, recently winning drug giant GSK’s $1.4bn US account and consolidating its hold on $300m [...]
Posted in Agencies, Clients, Media, News | Tagged 21st birthday, Andrew McLean, David Pattison, gap, gsk, John Ayling, Jonathan Durden, Nick Horswell, omd, omnicom, phd
Recent Comments