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More media pain for WPP as Vodafone calls global review
Another day, another big media review at WPP it seems. Vodafone is reported to be reviewing its global media planning…
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Agencies
WPP’s GroupM recruits top-rated Pivotal analyst Wieser
WPP via its GroupM media operation has achieved a coup, luring top-rated Pivotal Research Group analyst Brian Wieser to be…
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News
WPP hits perfect storm of media reviews
Oh dear, as we observed earlier it’s turning into a terrible week for WPP and its new CEO Mark Read.…
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Ad Tech
GroupM: UK adspend holding up well but digital prospering at the expense of brands
WPP’s GroupM has raised its forecast for UK adspend this year slightly (to five per cent growth from its original…
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Ad Tech
Norman’s retirement is another sign of the coming sea change at WPP’s GroupM
There’s been much talk recently of the increasing pace of management change in media agencies – a number of high…
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Now WPP restructures design agency empire
More restructuring at WPP – this is fun for all the family, running into 2018 and maybe beyond – with…
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News
Is Group M’s Nick Theakstone to be WPP’s first UK boss?
GroupM CEO Nick Theakstone (below) is expected to be named as WPP’s first UK boss, in overall charge of all…
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Ad Tech
Senior Maxus leaders ship out to WPP’s new Essence
WPP digital media agency Essence is replacing Maxus in GroupM’s four-strong global line-up (Maxus is being merged into MEC as…
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Ad Tech
WPP to merge Maxus and MEC as client backlash bites
Have the big holding company media agencies reached their high water mark? Not so long ago they were ruling the…
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