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TBWA's Being Worldwide to open in Shanghai

TBWA’s Being Worldwide to open in Shanghai

By Stephen Foster on May 23, 2013

Omnicom-owned TBWW is launching an new outpost of its Being Worldwide network in Shanghai. Being boss Nicholas Bordas (left) says: “Je suis convaincu que sous la direction de Shel, Being Shanghai aura un grand succès auprès des de clients à la fois nationaux et internationaux. Being Shanghai bénéficiera de toutes les ressources des bureaux Being [...]

Posted in Agencies, Clients, Creative, Finance, News | Tagged being, below-the-line network, Colin Lee, france, new office, Nicholas Bordas, omnicom, shanghai, Shel Liu, tbwa | Leave a response

Coke tries to sweeten the pill, BT takes on Sky, Decisive roughs it for Desperados and Billington Cartmell gets mouthy for Wrigley

Coke tries to sweeten the pill, BT takes on Sky, Decisive roughs it for Desperados and Billington Cartmell gets mouthy for Wrigley

By Stephen Foster on May 10, 2013

***There’s been much ado this week about the announcement by Coca-Cola boss Muhtar Kent (left) that it’s going to put calorie counts on its fizzy drinks and stop advertising to children under 12 (a virtual impossibility in the online age unless you stop advertising altogether). And stop sponsoring music, which Coke clearly isn’t going to [...]

Posted in Agencies, Clients, Creative, Finance, Media, News | Tagged Alex Bogusky, Billington Cartmell, british telecom, bskyb, campaign palace, coca-cola, decisive, desperados, france, Paul Fishlock, relaunch, sports rights war, Tony Granger, tv, virgin media, wrigleys 5 gum | Leave a response

BETC London signs head of art Simon Morris

BETC London signs head of art Simon Morris

By Staff on February 22, 2013

BETC London has appointed Simon Morris (left) to the newly-created position of head of art. In this new role Morris will lead the agency’s art direction, governing the style, look and feel across all clients including Bacardi, Diet Coke, Samsung and Cow & Gate. Morris will work alongside head of copy Clive Pickering and report [...]

Posted in Agencies, Clients, Creative, News | Tagged bacardi, betc london, Clive Pickering, diet coke, france, head of art, Lowe Howard-Spink, Neil Dawson, Simon Morris

Aegis wins Kraft Europe from Mindshare and Starcom and trounces marcoms rivals on growth

Aegis wins Kraft Europe from Mindshare and Starcom and trounces marcoms rivals on growth

By Stephen Foster on November 16, 2012

What you’d do to be Jerry Buhlmann. The former BBJ founder has seen one-time colleague Nick Brien (the other B, nobody seems to know who J was) bounced from the job of CEO of McCann this week (with a $4m pay-off) while Jerry is lording it over Carat which has won the bulk of Kraft’s [...]

Posted in Agencies, Clients, Finance, Media, News | Tagged aegis, bbj, carat, dentsu, france, Jerry Buhlmann, Kraft, mccann, mindshare, Nick Brien, starcom, WPP

While we're still waiting for 2012's big deal WPP snaps up French data firm

While we’re still waiting for 2012′s big deal WPP snaps up French data firm

By Stephen Foster on May 29, 2012

WPP is to buy a majority stake in French digital data and campaign technology marketing group Predictys. Founded in 2007 and headquartered in Grenoble, Predictys has a co-operative database which includes information from 140m opted-in consumers sourced from about 25 partners. Most of its clients are affiliation networks that use it as a third-party provider [...]

Posted in Agencies, Clients, Finance, News, PR, Research | Tagged adam & eve, agm, chime communications, comparethemarket, coors, data, ddb london, easyJet, france, grenoble, grey, Hugh Baillie, JWT, kantar, kbm, Lord Bell, ogilvy, omnicom, pay package, Piers Pottinger, predictys, rkcr/y&r, Sir Martin Sorrell, vccp, WPP

It's time the UK's 'over-mighty' media turned on David Cameron and George Osborne

It’s time the UK’s ‘over-mighty’ media turned on David Cameron and George Osborne

By Stephen Foster on May 18, 2012

For a couple of years at least the UK media markets have been defying gravity, showing reasonable growth (in the circumstances) despite a wider economy that’s stagnant at best. Over the weekend UK PM David Cameron (pictured) will be hobnobbing with the G8 group of industrial nations at Barack Obama’s Camp David weekend place. He [...]

Posted in Finance, Media, News, Politics | Tagged Barack Obama, bully pulpits, camp david, coalition government, daily mail, David Cameron, deficit reduction, france, Francois Hollande, ft, g8, George Osborne, Greece, leveson inquiry, liberal democrats, Martin Wolf, news corporation, Nick Clegg, Sir Martin Sorrell, slash and burn, Sly Bailey, spain, stagnation, Sun, trinity mirror, uk economy, Vince Cable, WPP

TBWA Paris to launch Al Jazeera's new Be In Sport channel and Euro finals coverage

TBWA Paris to launch Al Jazeera’s new Be In Sport channel and Euro finals coverage

By Stephen Foster on April 13, 2012

There’s a new kid on the sports block, Qatar-based Al Jazeera’s Be In Sport channel (or beIN SPORT as it styles itself) and it has chosen TBWA Paris to handle its imminent launch in France alongside sibling media agency OMD. Be In Sport has won the pay-TV rights in France for the Euro finals this [...]

Posted in Agencies, Clients, Media, News | Tagged 2022 world cup, al jazeera, be in sport launch, bskyb, Disney, eru finals 2012 and 2016, espn, fifa, france, omd, qatar, tbwa paris

TBWA/ELSE and Polynoid team up for sexy solution to Nissan Infiniti brand issues

TBWA/ELSE and Polynoid team up for sexy solution to Nissan Infiniti brand issues

By Staff on April 5, 2012

You can’t buy Nissan’s EMERG-E yet (these names!) but the new electric concept car is intended to give a boost to the car giant’s upscale Infiniti brand which has so far failed to wow customers. The car, which does 0-60 in a mere four seconds, was unveiled at the Geneva Motor Show. Electric cars in [...]

Posted in Agencies, Clients, Creative, News | Tagged Adam Mandlestram, berlin, blue essence, chevrolet volt, emerg-e electric concept car, Fabian Braun, france, geneva motor show, infiniti, Miles Jeffreys, nissan, passion paris productions, polynoid, tbwa/else

EDF and AMV try fluff for energy charm offensive

EDF and AMV try fluff for energy charm offensive

By Stephen Foster on April 4, 2012

Just about everybody in the UK hates the big energy companies, especially foreign-owned ones like France’s EDF who are suspected, rightly or wrongly, of ripping off UK customers while others get the sweetheart deals. The solution? Send for AMV/BBDO and some winsome animation, a rousing tune from the 1980s and a rather mystifying ‘blue+’ price [...]

Posted in Agencies, Clients, Creative, News, PR | Tagged amv/bbdo, animation, brand mascot, charm offensive, edf energy, fluff, france, Keepon, sweetheart deals

Publicis Groupe and Orange buy into financier Iris to kick start OP venture capital investments

Publicis Groupe and Orange buy into financier Iris to kick start OP venture capital investments

By Stephen Foster on March 12, 2012

Publicis Groupe and France Telecom’s Orange have advanced their plans to set up a big new tech and new media venture capital fund by teaming up with Iris Capital Management in a deal with sees PG and FT taking a 24.5 per cent stake each in Paris-based Iris. PG and Orange will contribute €150m to [...]

Posted in Agencies, Clients, Finance, News, Politics | Tagged europe, france, france telecom, iris capital management, Maurice Levy, new media, op, op ventures global, orange, publicis groupe, seed capital, silicon valley, technology, venture capital, vivaki

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