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McDonald’s UK departs the golden arches for ‘Only at McDonald’s’
Guess you’ve really made it as a brand when you can dispense with the logo – even the famous golden…
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Anomaly debuts for Starbucks
Starbucks hired WPP for a comprehensive makeover and then promptly didn’t, moving to Anomaly in the US instead. The world’s…
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MAA Ad of the Week: Current Account Switch Service (CASS) from House337
Not the sexiest client name but, for some, quite a sexy ad (she is anyway.) House337, formed from Engine Creative…
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Direct Line goes to VCCP
The VCCP new business machine seems to be clicking into top gear: now it’s landed insurer Direct Line Group in…
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Gordon Ramsay puts his foot in it for Hay Day and Uncommon
Can Uncommon Creative Studio (Stockholm branch) make us warm to irascible chef Gordon Ramsay? After all Ramsay has built a…
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News
BBH replaces Helen Rhodes. New ECD is Felipe Serradourada Guimaraes
Felipe Serradourada Guimaraes has been swiftly promoted to executive creative director at BBH London to replace Helen Rhodes, who was…
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News
Agency staff numbers up and turnover down in new IPA census
The IPA’s 65th annual agency census shows that staff numbers in both media and creative agencies are up, while turnover…
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News
Lobster hits the magic spot for Allied Bakeries’ Kingsmill
Allied Bakeries went direct to production house Lobster for its new Kingsmill 50/50 campaign, which takes the throwaway suggestion that…
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Mediahub boss John Moore exits as IPG prepares for Omnicom merger
The ripple effect of the mooted Omnicom/IPG merger is already being felt and John Moore (left), global CEO of Mediahub,…
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