coca-cola
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WCRS founder Robin Wight picks his Desert Island Ads
Robin Wight was one of the four founders of Wight Collins Rutherford Scott, one of the best-known and most highly-regarded…
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Coke’s anti-obesity campaign from David is still carrying a bit too much fat
Coca-Cola is making a manful effort to fend off accusations of fuelling obesity and here’s the latest, an ad from…
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Droga5 gets set for $500m Moto X ad bonanza
Google-owned Motorola has been unveiling its new Moto X smartphone with enticing details about a $500m ad budget. This rather…
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Ogilvy New York debuts post-Cannes Lions ‘thank you’ film for buoyant Coca-Cola
Coca-Cola has been mentioned as one of the clients that might object to the PublicCom merger as it has some…
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W+K London’s Neil Christie on that Cannes thing
It’s a funny old week with the Cannes Lions going on – people there obviously feel like they’re at the…
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Coke bigs up iconic status with half-size cans
Just back from a fleeting visit to New York, where Coca-Cola is an absolute obsession; it’s almost as ubiquitous as…
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Coke tries to sweeten the pill, BT takes on Sky, Decisive roughs it for Desperados and Billington Cartmell gets mouthy for Wrigley
***There’s been much ado this week about the announcement by Coca-Cola boss Muhtar Kent (left) that it’s going to put…
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McCann Copenhagen waves the national flag for Coke’s ‘Open Happiness’ campaign
Did you know that Denmark is the happiest country in the world (according to the UN)? Me neither. But this…
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Now Coke’s Grand Prix winner from China is dragged into the scam ads debate
Scam ads look like being the flavour of the year following JWT India’s Ford Figo fiasco. Now Leo Burnett has…
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