By Angie Dean on August 12, 2011
Interpublic has clearly decided that its troubled Lowe & Partners is worth preserving despite all manner of ructions and disappointments – the reason is presumably Unilever which under CMO Keith Weed seems wedded to the agency – and it’s now trying to bolster its presence in booming Australia by buying all or part (IPG usually [...]
Posted in Agencies, Clients, Creative, Finance, News | Tagged 303 creative agency, Australia, bartle bogle hegarty, david jones, havas, host, Interpublic, IPG, Keith Weed, Linus Karlsson, lowe & partners, Maurice Levy, Michael Roth, mother, Nick Brien, Nick Cleaver, Sir Frank Lowe, unilever
By Angie Dean on July 28, 2011
Included in Saatchi & Saatchi’s Cannes New Directors’ Showcase in 2009, husband and wife team Merav and Yuval Nathan have been scooping up awards in Europe and Australia (most recently the Euganea Festival in Italy) for this music video for Lose That Child by Eatliz. Now represented by Independent, their past work includes another big-hitting [...]
Posted in Agencies, Creative, News | Tagged Australia, eatliz, euganea festival, Independent, italy, losr that child, Merav Nathan, music videos, my morning elegance, Oren Lavie, saatchi & Saatchi new directors showcase 2009, the nathans, Youtube, Yuval Nathan
By Stephen Foster on June 25, 2011
One agency winning three Grand Prix at the Cannes Lions is pretty sensational (especially as it’s three more than the UK won in total). But Australian by birth and New York by choice (or necessity) Droga5 has won three Grand Prix at Cannes, adding an integrated Grand Prix for its Jay-Z Decoded work to the [...]
Posted in Agencies, Clients, Creative, News | Tagged Australia, cannes lions, Dave Droga, decoded, droga5, film craft grand prix, integrated grand prix, Jay-Z, New York, nike write the future, outdoor grand prix, puma, three grand prix
By Stephen Foster on June 24, 2011
Former JWT worldwide CCO Craig Davis is now back in Australia, as co-chairman and CCO of Publicis Mojo. Craig was only worldwide creative boss at JWT for three years or so but while he was there he comprised a formidable team with JWT CEO Bob Jeffrey. I don’t why he chose to forego the JWT [...]
Posted in Agencies, Clients, Creative, News | Tagged Australia, Bob Jeffrey, cannes lions, Craig Davis, India, jwt shanghai, publicis mojo, samsonite, worldwide creative director jwt, WPP
By Angie Dean on June 6, 2011
WPP doesn’t so much ruffle feathers as grab the offending bird by the neck and give it a good shaking and Plush Films, its joint commercials production venture in Australia with marcoms company STW, is a typical case in point. Plush was invented to service WPP’s creative agencies in Australia (whether they liked it or [...]
Posted in Agencies, Creative, News | Tagged adnews, advertising, aussie ad paper, Australia, bento, commercials production company, content, controversy, plush, plush films, screen producers association, stw, vertical integration, virals, WPP
By Angie Dean on April 13, 2011
It’s always been a bit of a mystery why Visa (and Mastercard) spend so much on marketing, it doesn’t make a blind bit of difference which one works your credit card does it? But at least there’s a strategy in this ad by TBWA/Whybin/Tequila in Australia (what, all three of them?); use its paywave product [...]
Posted in Agencies, Clients, Creative, News | Tagged Australia, mastercard, paywave, tbwa, tequila, Visa, whybin
By Angie Dean on December 1, 2010
We all know how companies market ‘Australian’ beer (mostly brewed elsewhere) outside Australia, liberal use of allegedly funny ockers. So it’s interesting to see how one of the hottest agencies on the planet Droga5 (Sydney branch) addresses the issue. Rather differently it seems, this is more like The Red Brick Road’s work for Magners cider [...]
Posted in Agencies, Clients, Creative, News | Tagged Australia, beer, cascade, droga5, magners, the red brick road
By Stephen Foster on November 24, 2010
The Ashes test series between England and Australia starts in Brisbane later today and UK pay-TV broadcaster Sky is obviously banking on a big payday, even if it means the loyal audience sitting up through the night. Sky has built its excellent cricket coverage around a rotating panel of former England cricketers, some of whom [...]
Posted in Agencies, Clients, Media, News | Tagged ashes series, Australia, David Gower, england, Sir Ian Botham, Vic Wakeling, wcrs
By Stephen Foster on October 12, 2010
That’s Saatchi & Saatchi not M&C Saatchi, which is one of the agencies handing out the aforementioned beating. Saatchis (the Publicis-owned one) has been turfed from the Lion Nathan beer roster, losing Tooheys New to hot local agency BMF and Hahn To Publicis Mojo, the new home of former JWT global creative director and Aussie [...]
Posted in Agencies, Clients, News | Tagged Australia, Craig Davis, Dave Droga, david jones, droga5, John Foley, lion nathan, m&c saatchi, publicis mojo, saatchi & saatchi
By Stephen Foster on August 2, 2010
He’s not Rupert Murdoch of course but Harold Mitchell, who’s just sold his Mitchell Communication Group based in Melbourne to Aegis for £207m, is arguably the most successful member of that once quite large of media department refugees who departed full service agencies to set up independent media planning and buying companies. Mitchell began his [...]
Posted in Agencies, Media, News | Tagged aegis, Australia, Harold Mitchell, mitchell communication group
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