By Staff on June 11, 2013
There’s an Aussie company called Crazy Domains stepping cheerfully into the shoes of America’s Go Daddy by making the boring business of web domaining a bit more interesting by showing tits and ass, with an overlay of innuendo. Well that’s what they do. But Crazy Domain’s latest opus in the UK has been banned because [...]
Posted in Clients, Creative, News | Tagged Australia, boobs, crazy domains, go.daddy, Pamela Anderson, uk ad ban, web domain company
By Angie Dean on April 23, 2013
Durex and Havas in Australia have produced what they claim is a ‘world first,’ Fundawear (underwear) which allows you to touch up your partner (or anyone else prepared to play) over the internet. So next time you see someone or a bus or a train anxiously consulting their mobile (as they do) then yelping suspiciously [...]
Posted in Agencies, Clients, Creative, Media, News | Tagged Australia, durex, fundawear, havas, internet, sex
By Staff on February 26, 2013
There’s been a lot of famous advertising for fizzy mixer Schweppes (once owned by Britain’s Cadbury but now with different owners all over the world) and the Aussies have revived the old theme ‘Schweppervescence’ for this interesting take on (eventually) bubbles from George Patterson Y&R Melbourne. Here’s one of its most famous predecessors, from Ogilvy [...]
Posted in Agencies, Clients, Creative, News | Tagged 1965 ad, Australia, cadbury, george patterson, melbourne, ogilvy & mather, schweppes
By Staff on February 11, 2013
2012 was the most active new business year in the last decade as measured by global marketing consultancy R3 and Campaign’s New Business Performance League, a monthly tracker of wins and losses across Asia Pacific. “In total, more than $655m of revenue for both creative and media agencies was reviewed, a 99 per cent increase [...]
Posted in Agencies, Analysis, Clients, Creative, Finance, Media, News, Research | Tagged account reviews, asia pacific, Australia, campaign, China, Creative, Greg Paull, Media, philips, r3, unilever, Visa, WPP
By Staff on October 8, 2012
Prize-winning Sydney outfit The Monkeys (formerly Three Drunk Monkeys) has produced this ‘Reverse Robberies’ campaign for Oak Milk, featuring, strangely enough, reverse robberies. Oak Milk holds up stores to put product in. And, for once, the online campaign to go with it actually adds something – you can nominate stores to be ‘reverse-robbed’ by Oak [...]
Posted in Agencies, Clients, Creative, News | Tagged Australia, cravendale, flavoured milk, oak milk, the monkeys
By Stephen Foster on October 4, 2012
Up and coming London agency 18 Feet & Rising (it has to be up and coming with a name like that) has bought a minority stake in Sydney creative shop Colman Rasic. CR partners Ben Colman, Dejan Rasic and Richard Purdy retain the majority. The agency will now be known as 18 Feet & Rising. [...]
Posted in Agencies, Clients, Creative, Finance, News | Tagged 18 feet & rising, Australia, bartle bogle hegarty, Ben Colman, colman rasic, Jonathan Trimble, nationwide, Sydney, wieden+kennedy
By Staff on September 10, 2012
WPP’s Sir Martin Sorrell has been touring Australia (two days’ worth anyway, it’s only a continent) and one of his duties has been to try to persuade high profile Y&R Brands boss Russell Howcroft (left) not to join Lachlan Murdoch’s Channel Ten TV operation but to stay put. Y&R Brands includes GPY&R (formerly George Patterson) [...]
Posted in Agencies, Clients, Finance, Media, News | Tagged Australia, consolidated media holdings, Hamish McLennan, James Packer, Lachlan Murdoch, news coproroation, Russel Howcroft, Sir Martin Sorrell, ten network, WPP, y&r brands
By Stephen Foster on August 30, 2012
Can you imagine anyone making an ad like this who wasn’t an Aussie? They’re on the ropes at the moment; mining stocks going down, not many golds at the Olympics, they’ve even been beaten home and away by the English at cricket. And as for the rugby union team.. Anyway this rough around the edges [...]
Posted in Agencies, Clients, Creative | Tagged Australia, bundaberg rum, leo burnett sydney, olympics
By Stephen Foster on June 12, 2012
Branded entertainment – everybody’s doing it (well AT&T and Unilever are anyway) but what does it actually do? There’s an obvious problem at the heart of it: it can’t be an (obvious) ad or you’ll turn people off; but, if it isn’t an ad, what’s the point? A nice warm Harvey Nicholls-type feeling (corporate version)? [...]
Posted in Agencies, Clients, Creative, News | Tagged america, at&t, Australia, branded entertainment, departure date, eleven inc, in-flight movie, Kat Coiro, richard branson, unilever, virgin atlantic
By Staff on April 23, 2012
McCann London has just produced its latest ‘Moody Britain’ survey (the last was in 2010) and it reveals a rather surprising degree of stoicism among Brits who are still being battered by economic headwinds although we’re still not very keen on over-paid executives, benefit cheats, Americans and politicians. Asked “what’s making you angry about Britain [...]
Posted in Agencies, Media, News, Politics, Research | Tagged america, Australia, BBC, benefit cheats, coalition government, fat cats, financial crisis, immigration, mccann london, moddy vritain, nhs, Nikki Crumpton, royal family, survey, targeted anger, turning point, voters
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