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Advertisers
Translation makes school cool for American Eagle
‘Back to school’ is becoming another big season for retailers on both sides of the Atlantic (maybe other places too).…
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Advertisers
Creative Social pick their Desert Island Ads
Creative Social, the global collective of creative directors, is due to celebrate its 10th anniversary. Conceived in 2004 by co-founders…
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Advertisers
JWT London launches ‘coffee vs gangs’ for Kenco
Somehow you don’t associate Mondelez with good works; maybe because it promptly closed down a Cadbury factory in England after…
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Advertisers
Simon Hakim of Hunter: why clear communication is the key to this elusive ‘vision thing’
If advertising is the window to a brand’s soul, which I believe it is, then vision is its beating heart.…
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Advertisers
JC Decaux to challenge Clear Channel with knockout bid for London bus shelters poster contract
JC Decaux, which claims to be the world’s biggest outdoor company, is ramping up its efforts to win the lucrative…
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Advertisers
Lowe coup as Ogilvy’s Sjoenell heads back to Sweden
When you’re looking for a creative these days it’s probably a good idea to head for Scandinavia but one of…
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Advertisers
Havas Media wins Penguin/Random House account
Rupert Murdoch’s News Corp, the new entity that runs the media tycoon’s print businesses, is combining the media accounts for…
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News
Sebastian Dreyfus of Rosetta: I’ve looked into the future and it’s all about customer engagement
Publicis Groupe bought US-based consultancy Rosetta for $575m in 2011. It was recently described as the best-performing business among PG’s…
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Advertisers
Karmarama buys mobile agency Nice, wins Iceland
UK marketing services group Karmarama has bought mobile app specialist Nice Agency. Nice was founded in 2009 by Peter Dolukhanov…
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