advertising
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Advertisers
Tiffany moves from cute to sexy in new Ogilvy campaign
Tiffany & Co and agency Ogilvy New York won plaudits at Christmas for a sweet piece of animation for the…
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Advertisers
M&C Saatchi expands into Brazil with Santa Clara stake
M&C Saatchi worldwide has bought a stake, presumably a minority, in Brazilian creative agency Santa Clara. Headed by CEO Ulisses…
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Advertisers
101’s Mark Elwood picks his Desert Island Ads
Mark Elwood is a founding partner and creative director at 101, whose clients include GAME, Innocent, Scottish Widows, Tango, and…
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Advertisers
Ogilvy gets its knickers in a twist for Kazam
It’s not unusual for agencies to get their knickers in a twist when it comes to sexy ads but it’s…
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Advertisers
Ad Week Europe serves up an al fresco menu of speakers
Advertising Week Europe, to be held in London from March 23-27, has added an extra day. Why? So it can…
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Advertisers
Awards: why adland’s glittering prizes still matter
Spring has barely sprung but already the thoughts of the ad world are turning to awards – the big festivals…
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Ad Tech
Zenith’s crystal ball predicts the ‘personalisation’ of everything – online concierge anyone?
ZenithOptimedia has released its latest Emerging Top Trends report, focusing on how brands will seek to influence retail, media and…
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Ad Tech
Viacom targets mobile operators with global roll-out of MTV Play and MTV Trax
Viacom-owned music service MTV is going global with its two OTT apps MTV Play and MTV Trax. OTT means ‘over…
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Ad Tech
Havas boost mobile offer with Plastic Mobile buy
Here’s a new name to conjure with in this confusing (new) world: m-commerce. Mobile, as we know, is growing like…
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