Home / PR (page 5)


Mars combines humour with braille in new outdoor round of disability campaign

Mars Maltesers is continuing its ‘Look on the light side’ campaign by AMV BBDO, highlighting disability. This time it’s a JC Decaux bus shelter billboard in London’s Farringdon written entirely in braille. The braille reads: “Caught a fast bus once ...

Read More »

Jane Austin: why this slick bank ad from Russia is industry’s worst of 2016

Up to seven in ten women across the globe experience physical and/or sexual violence at some point in their lifetime. Despite decades of campaigning to combat the problem, it’s feared that under our current climate of fear and intolerance, it’s ...

Read More »

Giles Keeble: in a divided world are ads striving to be politically correct?

As the world post-Brexit and post-Trump election seems to be getting more divisive, ads seem to be falling over themselves to be more politically correct. This is perhaps especially noticeable because of the amount of slice-of-life stuff there is out ...

Read More »

Can new agency Krow cut it for Labour?

At some point most independent agencies of note have a decision to make: do we take on the Labour Party? The Tories tend to cherry pick talent from the bigger networks these days although M&C Saatchi usually pops up in ...

Read More »

Victoria Luck of Buzzoole picks her Desert Island Ads

Victoria Luck is managing director at Buzzoole UK, an influencer marketing platform founded in Naples, Italy’s fast-growing tech centre. Buzzoole connects brands with influencers to help them take their message beyond the traditional marketing channels. Luck (below) has spent her ...

Read More »
© Copyright 2013 More About Advertising, All Rights Reserved. With help of WPWarfare.com. | Cookies explained.