Finance
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Johnson & Johnson is another big media win for WPP
WPP’s GroupM is ending 2024 on a high note, winning Johnson and Johnson’s US and Canada media accounts, worth around…
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Facebook races ahead in ad revenue even though share is falling
John Wren and Phippe Krakowsky may like to refer to their shiny new Omnicom/IPG as a “platform” as they prepare…
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Long-serving BETC prepares Canal+ for a new era
Canal+ is heading for a separate listing in London as part of the break-up of the Bolloré media empire (including…
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Omnicom agrees deal for IPG – but game may not be over yet
So now we wait. Omnicom has agreed its deal to buy US rival IPG (Interpublic) in a deal which values…
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Omnicom lines up IPG takeover – Publicis will surely respond and WPP may be in play
Publicis’ much-advertised ambition to be the world’s biggest ad holding company by the end of 2024 could be rudely upended…
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Brave Bison buys sports agency Engage for £11m
Must be the season for them…while most of the ad world waits for the repercussions of the mooted Omnicom takeover…
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Publicis and WPP: does taking over as world’s number one ad holding company actually matter?
Adland may be full of professional charmers but it’s as competitive as a 16th century Italian court, with assassins lurking…
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Le Snoop joins Publicis duo to celebrate ad holding Olympics
Publicis reckons it will be the biggest ad holding company by the end of 2024 (by revenue presumably, it’s already…
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Michael Farmer: why Publicis is leading the holding company pack
This is consultant Michael Farmer’s recent article from his Substack series C-Suite Blues. Making Sense of Four Holding Companies: WPP,…
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