Creative
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New Year (purposeful) creative: Olay, Corona, Ella’s Kitchen
Unilever isn’t the only consumer goods giant with a fixation on purpose, Procter & Gamble has been mining the same…
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Walkers crisps are back on the shelves – and back on TV
Find someone who looks at you the way these people look at their Walkers crisps. Set to the song ‘It…
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MAA Ad of the Week: RAF Air and Space from Engine
Bit of thin week although there’s lots going on in adland: creative musical chairs and the odd deal. But this…
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VCCP makes creative changes with new global role for Bailes
Darren Bailes, the ECD of VCCP, has been promoted to chief creative office and given a global remit at the…
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How TV gambling ads are changing in the UK
There’s been a lot of talk about the number of gambling adverts on UK TV within the past few years.…
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The Mill swallows MPC as Technicolor expands globally
Technicolor Creative Services is incorporating venerable production company MPC Advertising into its other big brand The Mill to create what…
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Wieden+Kennedy wins global financial “superapp” Revolut
Revolut, described as the world’s first global financial “superapp,” has appointed Wieden+Kennedy London as its global ad agency. Revolut launched…
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You & Mr Jones rebrands as The Brandtech Group
David Jones’ You & Mr Jones is rebranding to The Brandtech Group, signalling its growth from a start-up six years…
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City fund manager Smith blasts Unilever for putting purpose above profit
Purpose may be taking over marketing but it doesn’t have quite so many fans in the financial world. Fund manager…
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