Creative
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Leagas Delaney wins Bosch global brand purpose brief
Leagas Delaney has won a major pitch to work with Bosch Home Appliances – part of the BSH Group –…
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MAA blast from the past: Rupert Murdoch’s Myspace
Will the metaverse see as many casualties as the internet, indeed social media? One of the most spectacular occurred when…
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Droga5 takes us for new trip into Meta’s mysterious verse
Facebook (Meta as it now is) is giving the metaverse its best shot, as is agency Droga5 New York. Here’s…
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Ever busy St Luke’s wins another account – fintech HyperJar
London agency St Luke’s has won another of the new fintech apps, HyperJar which lets people budget for separate things…
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VCCP’s first campaign for newly-merged Virgin Media O2
Only a couple of weeks after VCCP announced it had beaten adam&eveBBD to the merged Virgin Media-O2 business, a new…
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Charlotte Willcocks : why culture is the future of strategy
Traditional strategy, as we know it, set down by ‘the founding fathers’ of advertising is no longer enough to cut…
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Barclaycard abandons Droga5 for BBH
Barclaycard has dumped Droga5 for BBH in a sudden switch. BBH has been Barclays Bank’s main agency for 20 years.…
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Adam&eveDDB up for an Emmy, Neverland spreads its wings
The International Paralympics Committee and agency adam&eveDDB have been nominated for a Sports Emmy, the 43rd time these have been…
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MAA Ad of the Week: Lumo from Mother
Reassuring that there’s still an ad agency that can do ads (ads are so last year in certain quarters) and…
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