Creative
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IKEA reviews UK creative account at Mother, Tesco sticks with EssenceMediacom
IKEA is reviewing its UK creative account, happily ensconced at Mother since 2010. IKEA says: “In line with industry best…
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Uncommon Creative Studio hires Beyoncé collaborator as its first international ECD
In a bid to grow its US operations, Uncommon has hired an international ECD – California-born Sanam Petri – to…
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Ofgem’s new campaign will urge us to save energy, but we’ve seen it all before
PM Liz Truss refused to sign off a £15m public information campaign because it was too “nanny state,” but UK…
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MAA Ad of the Week: Uber Eats ‘Do Less’ from Mother
Mother has always ploughed its own furrow, being as enterprising commercially as it is creatively. So it really shouldn’t come…
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Saatchi & Saatchi and TMW Unlimited win big in Ocean’s annual digital competition
EE, Zoom By Ocado, Solgar and The Trussell Trust among the award winners. Saatchi & Saatchi and TMW Unlimited have…
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Argos goes for long form AI makeover from Ogilvy
Homeware usually takes a kicking when times get hard and Sainsbury’s, which owns Argos and Habitat, seems to have seen…
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Leaky Thames Water goes to VCCP
VCCP has won Thames Water in a six agency pitch, taking over from M&C Saatchi. M&C keeps some data work.…
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Oldies deserve an ad break says new ITV/System 1 research
We all know that older people have the most money (60% of the UK’s wealth) but they’re still under-represented in…
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Very celebrates Christmas in autumn – but have they missed a trick?
How should brands approach Christmas this year? Retailer Very has decided that going early is the best option — perhaps…
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