Creative
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Ocean Outdoor UK launches exclusive sustainability strategy
Ocean Outdoor UK has launched a new sustainability initiative which moves the company closer towards delivering its decarbonisation goals and…
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MAA Ad of the Week: Guardian’s ‘Not for Sale’ from Lucky Generals
Newspapers, yes they still exist, often bring the best out of agencies – the New York Times by Droga5 currently…
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Olivia Colman’s stolen happy ending for Alzheimer’s Research UK
The impact of Alzheimer’s is a difficult story to tell but this spot from Above + Beyond, made in the…
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Wonderhood Studios wins betting giant Coral
Entain Group betting and gaming operator Coral has chosen Wonderhood Studios to handle its flagship UK creative account. Wonderhood beat…
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IPA teams with TikTok to attract more diverse range of recruits
Once upon a time people were falling over themselves to get a job in advertising, especially in a glossy and…
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Lucky Generals goes big on independence for Guardian’s European launch
The Guardian’s first big advertising push in four years is surprisingly light on encouraging the reader donations that help keep…
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Ad champion Bellini departs Tesco
Just when the ad industry seemed to have found a rare champion in the upper echelons of a big company,…
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Warburtons signs Samuel L Jackson
A Warburtons ad with a Hollywood star has become rather like an old friend – but this time it’s with…
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Adam&eveDDB joins Amazon agency line-up
Thank goodness for Amazon, think many creative agencies, as what’s now reckoned to be the world’s biggest advertiser sprinkles briefs…
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