Analysis
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Giles Keeble: why WPP-style teamwork is so difficult and questioning the score just isn’t cricket
The events at WPP have raised questions about global networks, not just because of Facebook and Google but also clients…
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Tom Poynter of Southpaw: does the music world’s embrace of blockchain pose a threat for advertising?
Music artists are increasingly turning to blockchain in an effort to save their industry. Grammy-award-winning artist Pitbull has just launched…
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Five by Five’s James Roles: why sustainability shouldn’t be a quick fix for a brand marketing strategy
Call it shallow, call it a trend, call it a conspiracy linking back to the unprecedented rise of the avocado,…
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Michael Olaye of Dare and Oliver picks his Desert Island Ads
Michael Olaye is CEO of digital agency Dare and chief technology officer of owner on-site agency specialist Oliver Group. He…
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The Asda-Sainsbury’s merger story shows just how tough pitching can be on agencies
We can imagine the euphoria that swept over AMV BBDO on Friday when they won Asda from Saatchi & Saatchi.…
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Trevor Robinson of Quiet Storm picks his Desert Island Ads
Trevor Robinson is executive creative director and founder of Quiet Storm, the London-based advertising agency and production company. He began…
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Pintarget’s Roy Jeans: the Out of Home automation revolution is almost here
It’s only mid-April and we have already seen two jaw-dropping moments in the advertising industry so far this year. The…
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Jon Wilkins’ punk attitude keeps Karmarama and Accenture deal on track
Karmarama’s World Cup ad for BetVictor could be seen as an “up yours” to Accenture, the management consultancy that bought…
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Giles Keeble: art for ads’ sake, why we need a charity comparison site, uneasy about algorithms
I have recently read two books on art. In one, William Gompertz suggests that all education should adopt the approach…
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