Analysis
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Paddy Collins of YouTube: how to be creative in online video when it’s gone in six seconds
Lines on the Antiquity of Microbes by Strickland Gillilan (1904) Adam Had ‘em It can be said, with relative certainty…
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WPP’s most wanted: one new beating heart and one new CEO
Now that Martin Sorrell and his personal “horizontality” issues have become fodder for the tabloid press, WPP was able to…
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Giles Keeble: are ‘math men’ clients driving us towards Peppa Pig advertising?
I came across an article in The New Yorker about how the ‘Math Men’ with their algorithms have replaced the…
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Alan Rutherford of Ebiquity: Cannes Lions marks a new era of more professional media management
As the global media industry gets ready for its annual jamboree in Cannes, there’s a more business-like breeze blowing down…
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Paul Simons: how Ogilvy can recapture its glory days
WPP acquired Ogilvy & Mather in 1989, 29 years ago which is a long time in advertising. David Ogilvy died…
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Talon Outdoor: inspiring regional audiences with a smarter take on Out of Home and the urban landscape
By Nick Mawditt OOH and smart cities are joined in their ability to generate inspirational new spaces that are data-driven…
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Talon Outdoor: how the US and UK markets are enabling data-driven creativity in Out of Home
Thoughts from Jon Conway of Talon and Dan Dawson of Grand Visual Talon and Grand Visual attended and participated in…
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Stephane Soussan of Sid Lee Paris: my Top Tips for Cannes
Top Tips for Cannes 1. Nike – Nothing Beats a Londoner One of the best ads of the year. Great…
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The changing faces of the ever-present Maurice Levy
Maurice Levy may be well into his eighth decade but the former Publicis Groupe boss (still chairman of its supervisory…
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