Analysis
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McDonald’s UK boosts restaurant footfall with Talon’s Out of Home data management platform.
By Jonathan Conway McDonald’s has partnered with Talon Outdoor and OMD UK on a new approach to Out of Home…
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Giles Keeble: is political correctness to blame for the dearth of great advertising?
Some years ago I was running a workshop in New York. Of the 12 or so people there, only two…
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Brave’s Sophie Russell picks her Desert Island Ads
Sophie Russell is a senior planner at Brave. Desert Island Ads At Brave we are drawn to the braver ads.…
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Sadoun faces ‘cynical’ questioning on $4.4bn Epsilon deal
Publicis Groupe CEO Arthur Sadoun has rebutted an analyst’s suggestion that Epsolon – the data company for which he just…
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Matt Williams: an Hour of Advertising with Creature London founder Dan Cullen-Shute
An Hour of Advertising…four things I learned from Dan Cullen-Shute At the start of the month, I launched ‘An Hour…
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Tim Delaney of Leagas Delaney: what great Out of Home advertising means to me
Leagas Delaney chairman and renowned copywriter Tim Delaney is one of the Keynote Speakers at the 60th FEPE International Congress…
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Gramercy Park’s Richard Ireland picks his Desert Island Ads
Richard Ireland is managing director of Gramercy Park Studios, the post production house within WPP-owned production giant Hogarth. Gramercy Park…
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Despite all the talk, advertising’s gender pay gap persists
This year’s gender pay gap figures are now public, and it won’t surprise anyone that progress has been slow. It’s…
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Can the likes of Accenture bring some stability to the creative agency business?
Is Accenture Interactive’s purchase of Droga5 a game-changer for both parties and the industry as a whole? David Droga (below,…
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