Ad Tech
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We’re growing Karmarama tells agency rivals as it embarks on hiring spree
Karmarama, now Accenture Interactive’s flagship agency in the UK, has uncorked a challenge to the struggling creative establishment by saying…
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RIP JWT: digital on top again as Wunderman trumps JWT in latest WPP merger
WPP CEO Mark Read is continuing his radical clean up of the group by merging J Walter Thompson with Wunderman,…
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Now Wieden+Kennedy enlists A1 for new computer game
Will 2019 be the year that artificial intelligence (A1) takes over the ad world? We’ve already had the new Lexus…
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‘Sometimes we should just shut up.’ John Hegarty warns industry not to get too carried away with technology
At one of the increasingly popular “fireside chat” events to lure big names on stage, John Hegarty, founder of Bartle…
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Sorrell raids WPP’s GroupM for S4C APAC chief
Sir Martin Sorrell’s new S4 Capital has raided his old firm WPP for its new Asia Pacific region boss, Michel…
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Talon Outdoor: audience and location intelligence is supercharging Out of Home advertising
How Talon has invested in a proprietary data platform to deliver more effective planning and measurement of OOH campaigns. By…
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What’s next for Jerry Buhlmann after Dentsu Aegis?
Jerry Buhlmann has surprised the industry by quitting his role as CEO of Dentsu Aegis. He is only 59, which…
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S4C’s Sorrell bounces back with stellar financial update
Sir Martin Sorrell’s S4 Capital – aka MediaMonks – has morphed from a peanut to a coconut already. Peanut, you…
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Talon Outdoor: research shows video and Out of Home is an unbeatable media combination
Video consumption is changing and so is Out of Home, leading to an exciting opportunity demonstrating how video formats can…
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