Ad Tech
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Talon: realising our AdTech investment in Out of Home
As Talon Outdoor’s AdTech platforms continue to develop at pace to reach tangible and scalable delivery, Josko Grljevic – Talon’s…
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IPA Bellwether shows marketers uncertain about the future
Marketing budgets seem to be blowing hot and cold at the same rate as Boris Johnson’s policy commitments. The Institute…
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New figures from Results International and R3 point to holding company retreat from deals
The agency holding companies are in full retreat in the mergers and acquisitions (M&A) stakes according to new figures from…
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Talon goes creative with Out of Home specialist Grand Visual
Out of Home agency Talon has bought Grand Visual, a leading OOH digital creative specialist, plus its ad tech provider…
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Ete Davis takes on the challenge to turbo charge Engine
Ete Davies, who left AnalogFolk last week, has been appointed to replace Matt Edwards as CEO of Engine’s creative and…
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Smartology’s Mark Bembridge: a programmatic primer as digital advertising gets ready to clean house
The UK’s online advertising sector is worth over £13bn with digital ad spend accounting for the majority (57 per cent)…
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Publicis promises a bright new data-based dawn as it completes Epsilon acquisition
Everyone’s looking for a silver bullet – or secret sauce – and Publicis reckons it’s found one as it completes…
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Roy Jeans: why Facebook’s new digital currency Libra will be strangled at birth
A YouGov survey recently revealed that six out of ten voters would not buy a used car from Boris Johnson.…
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Is It Worth Entering Cannes? The short answer is ‘Non.’
To qualify that, it’s not worth entering if you’re a small agency…. Yes, I’m probably as sour as three-day old…
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