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TBWA revisits past glories for Coco de Mer

TBWA London is gaining quite a reputation for old-style ads, partly through its work for Lidl rather bizarrely.

Possibly because it plays host to more than a few old-syle creatives.

One such is ECD Walter Campbell, who scooped up a bunch of awards back in his day at AMV BBDO – working with Tony Kaye among others.

Well Walter’s revisiting those glory days with this new ad for lingerie and sex toys outfit Coco de Mer, helmed by a gaggle of Rankin Film directors headed by the man himself. Post is by MPC. They used to make full length movies with just one director didn’t they?
coco-de-mer-rankin-2

What can you say? Very Coco de Mer.

MAA creative scale: 7.

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About Stephen Foster

Stephen is a former editor of Marketing Week and London Evening Standard advertising columnist. He wrote City Republic for Brand Republic and is a partner in communications consultancy The Editorial Partnership.
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