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Adam&eve’s last orders for award-winning Foster’s ‘Brad & Dan’ campaign

Adam&eveDDB’s ‘Brad & Dan’ campaign for Foster’s scores high on just about every card, including winning an IPA Effectiveness Grand Prix last year.

But now our heroes are riding into the sunset after four years of ockerism. I guess ‘Hooroo’ is Oz for farewell. Here’s their valedictory appearance, striking a more thoughtful than usual note (these things are all relative).

MAA creative scale: (for the campaign) 9.

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About Stephen Foster

Stephen is a former editor of Marketing Week and London Evening Standard advertising columnist. He wrote City Republic for Brand Republic and is a partner in communications consultancy The Editorial Partnership.

One comment

  1. Definition of irony:

    “The uploader has not made this video available in your country.”

    Er, that would be Australia …

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